Schottenstein Center
Ohio State University
Welcome Home
How we helped
- Digital Experience
 - Visual Storytelling
 - Recruiting
 - Social Media Moments
 - Design
 - Historical Recognition
 - StoryMining
 
Project Description
The updated basketball corridor in the Schottenstein Center at The Ohio State University makes a powerful statement to recruits and student-athletes alike. Beginning with a large dimensional Ohio State logo, the corridor celebrates the remarkable Buckeyes program. Graphics showcasing recent players, current coaches, and past successes line the walls.
Retail-esque displays highlight both men’s and women’s gameday gear with mannequins and over two dozen shoes. Central to the experience is a 17-foot-long interactive video wall with touch-activated iPads that launch custom-created video content.

At A Glance
- High Impact Entry with Instagram Moment
 - Nike/Lebron James Collaborated Gear Wall
 - Interactive Digital Touchpoint Displaying Past Buckeyes
 - Display of Current Buckeye Basketball Players
 - Men’s and Women’s Basketball Trophy Cases
 - Iconic Buckeye Moment Display