Momentum Video
Capture Vision. Drive Momentum.
Momentum Videos are powerful, concise films–typically five minutes or less–created from StoryMining interviews with key stakeholders. These videos distill essential insights and direction, highlighting key themes and perspectives. Whether used internally to align teams and rally support, or as a public-facing communication tool, Momentum Videos drive engagement and clarity. Our expert Story team ensures a comfortable interview process, capturing genuine, compelling moments. Additionally, clients can request a second edit for clarity or refinement. Ultimately, these videos serve as a visual and narrative anchor, helping to solidify the vision and fuel action toward strategic goals.
Benefits
- Communicates key insights clearly and concisely
- Engages internal and external audiences
- Helps align messaging and rally support
- Expert-guided, comfortable interview process
- Tailored to client needs with optional second edit
- Can be used as a public-facing video or for internal strategy
CASE STUDY
A Momentum Video was created for the University of Arizona’s Fuel Wonder campaign to capture the bold spirit and vision of the Wildcats as they stood on the brink of unprecedented greatness. By using key StoryMining interviews, the video communicates the university’s commitment to exploration, diversity, and world-changing innovation. This powerful video helped align internal messaging, rallying faculty, students, and alumni behind a shared purpose. It effectively showcased U of A’s unique position on the global stage in fields like space exploration and medicine, gaining support for the campaign’s vision. This Momentum Video reinforced key insights and helped drive engagement for the next phase of the university’s journey.