Lasch Football Building
Penn State University
Black shoes. Basic blues.
How we helped
- Brand Clarity
- Recruit Engagement
- Updatable Facility
- Visual Storytelling
- Social Media Highlights
Introduction
The new Lasch Football Building lobby features illuminated blue glass panels that add a high level of sophistication and dramatic impact. Advent used the iconic uniform to transform a trophy-cluttered alcove into an elegant and engaging experience that highlights All-Americans, national award winners and great seasons. This creates a central location for telling the rich history of this program. Since 1887, the Nittany Lions have never looked so good.

The Mission
In a comprehensive facility upgrade, Advent created a space that is clean and modern, yet unmistakably Penn State. New exhibits include bold, contemporary branding elements while maintaining a classic look.