o0
Elcan Athletics Center
The Ensworth School
THE WOW FACTOR
How we helped
- Interactive Display
- History Recognition
- Visual Storytelling
- Design
Introduction
From state championships to professional signees, Ensworth Athletics is built around something bigger than competition. It is a place where students grow through teamwork, resilience, and shared inspiration. As peer college preparatory schools continue investing heavily in athletic facilities and recruitment, Ensworth saw an opportunity to differentiate and deliver a true WOW factor by creating an experience that allows prospective student-athletes to see themselves as part of the Tigers program.
The school recognized that the main common areas within the athletic building lacked a strong sense of Ensworth’s brand, story, and athletic legacy. Advent was brought in to reimagine these spaces, creating an experience that would resonate with current students, alumni, donors, and prospective student-athletes alike.
The Challenge
Re-establish Ensworth as a differentiated leader in athletic facilities and recruitment, ensuring it remains the desired destination for prospective student-athletes.
Celebrate championships, collegiate pathways, and signature moments while equally valuing participation, teamwork, and academic development.
Transform one of the school’s most highly trafficked athletic spaces into a bold, interactive brand experience that inspires current athletes, resonates with prospective families, and withstands the demands of daily use by students, visitors, and competing teams.
The Process
Conduct StoryMining sessions with coaches, leadership, and staff to capture the deeper emotional and cultural identity of being a Tiger.
Design experiences rooted in Ensworth’s values of inclusivity, joy, teamwork, and legacy.
The Solution
Life-size student-athlete graphics that allow students to picture themselves in those moments of achievement.
Interactive touchscreen experiences that invite students, families, and alumni to explore the legacy of championship teams, collegiate athletes, and professional signees, while celebrating every roster that has walked the halls.
An immersive environment featuring a dynamic LED display, branded photo opportunities, and an enhanced trophy case that creates an immediate “wow factor.”
