Athletics Hall of Fame
Franklin Road Academy
Connecting Generations
How we helped
- Brand Clarity & Consistency
- Digital Hall of Fame
- Achievement Recognition
- Updatable Facility
- Visual Storytelling
Franklin Road Academy FRA, a K-12 private college preparatory school in Nashville, is rich with athletic tradition. Before a 2020 renovation, their “Wall of Fame” was filled with plaques and trophies, with space quickly running out. Their goal for an interactive hall of fame was to create a digital experience to deliver a “wow” factor for prospective students while showcasing over 50 years of alumni history and allowing future notables to be easily incorporated. The Panthers wanted a unique space where proud alums could bring their families and share stories for generations to come.
Like many college prep schools, FRA’s athletic facility serves multiple functions—it’s a space to host events, a daily student thoroughfare, and the starting point for campus tours. This versatility drove their decision to “de-clutter” by going digital. Their request was for something aspirational and invigorating yet elegant enough to welcome newcomers. Mission accomplished.
