Read from “The Connector” herself as Jenn Cunningham explores how Organization, Community, and Commerce can come together to create a Point of Experience.
Tag: college experience
The 82% Reality: Why Your “Classic College Experience” Narrative is Failing
The traditional campus tour is failing the modern student. With 2025 research revealing that 82% of students are “ROI Maximizers” who prioritize career outcomes over the “classic college experience,” institutions must bridge the gap between abstract data and lived reality. By utilizing the CARE Framework—Captivate, Amplify, Resonate, and Empower—universities can transform their welcome centers into strategic conversion tools. From interactive lockers at Oregon to the data-driven Immersive Cube™, learn how to move the conversation from “what does this cost?” to “what is this worth?” and secure your institution’s future in a hyper-competitive landscape.