Pharmaceutical sales are ready for transformation. Discover how immersive environments like Advent’s Immersive Cube™ turn complex data into compelling, memorable experiences that deepen engagement with healthcare decision-makers and elevate your brand beyond traditional slide decks. Explore how innovative technology can redefine how you sell.
Tag: digital experiences
Beyond the Final Whistle: Why Smart Teams Are Building Neighborhoods, Not Just Stadiums
As the lines between real estate, fan experience, and community life blur, forward-thinking sports teams are transforming their stadiums into vibrant, year-round destinations. John Roberson, CEO of Advent, explores how storytelling and design are shaping the future of sports-anchored mixed-use districts.
What To Consider When Bringing Your Sales Center Vision to Life
When sports organizations plan a Sales Experience Center for a new stadium or arena. Every decision, from location to digital strategy, impacts sales performance. Drawing on partnerships with teams like the Las Vegas A’s, LA Rams, and Inter Miami CF, Advent outlines what it takes to transform your vision into a high-impact sales environment that accelerates buyer confidence and delivers long-term return.
Celebrating 25 Years with Advent
Plaques and sheet cakes weren’t enough for Advent’s 25th anniversary. Instead, we turned the milestone into an experience—reflecting on the two-person beginning that sparked a purpose: to create experiences that move people. From trade shows to stadiums, campuses to global brands, each project has shaped how we think, feel, remember, and do. As we celebrate 25 years of storytelling, we’re honoring the past, embracing the present, and stepping boldly into an even more connected, experiential future.
How Does a Visitor Center Fit Into Your Headquarters Workplace Strategy?
Most corporate offices blend into the background. But the best headquarters use their visitor centers not as showrooms, but as strategic hubs for culture, story, and purpose. In this article, John Roberson, CEO of Advent, explains how organizations can turn visitor centers into engagement engines—codifying values, aligning teams, and making the workplace essential again in a hybrid era.
What Does “Branded Visitor Experience Center” Mean for Corporate Headquarters?
Corporate lobbies aren’t just waiting areas anymore—they’re brand stages. Modern visitor experience centers turn a company’s headquarters into immersive environments that build trust, showcase innovation, and connect with every visitor who walks through the door. From tech giants to universities, the best brands are rethinking their spaces to tell the stories that drive business forward.
Projects That Truly Move People Start with Stories
The projects people remember don’t start with technology or finishes; they start with StoryMining and brand storytelling that clarify why your space exists. By leading facility planning and experience design with authentic stakeholder engagement, organizations create athletic facilities, university welcome centers, and brand environments that feel true, distinctive, and unforgettable.
What Makes Hall of Fame Design Different?
Most Hall of Fame spaces fail their purpose. Discover strategic design principles that create emotional connections and inspire greatness—from strategic storytelling to technology integration.
The Immersive Cube™ : A First Peek Inside the Las Vegas A’s Ballpark Experience Center
The Immersive Cube™ transforms stadium sales by letting fans and sponsors step inside a ballpark that doesn’t yet exist. By replacing renderings and VR with a 26.5-million-pixel shared experience, it turns abstract pitches into tangible, immersive previews—collapsing the gap between promise and reality and redefining how sports venues engage their audience.
How Sales Centers Generate Premium Sponsorship Revenue: 7 Design Principles That Close Corporate Deals
Corporate sponsorships represent some of the most complex and valuable revenue streams in sports venue development. The most successful sales centers go beyond showcasing design renderings—they create conviction. By blending personalization, experiential technology, and multi-stakeholder storytelling, these environments turn theoretical marketing opportunities into tangible brand experiences that close seven- and eight-figure deals. Discover seven design principles proven to transform cautious executives into committed partners.