Author: Drew Strohm

What Makes Hall of Fame Design Different?

Most Hall of Fame spaces fail their purpose. Discover strategic design principles that create emotional connections and inspire greatness—from strategic storytelling to technology integration.

The Immersive Cube® : A First Peek Inside the Las Vegas A’s Ballpark Experience Center

The Immersive Cube® transforms stadium sales by letting fans and sponsors step inside a ballpark that doesn’t yet exist. By replacing renderings and VR with a 26.5-million-pixel shared experience, it turns abstract pitches into tangible, immersive previews—collapsing the gap between promise and reality and redefining how sports venues engage their audience.

Beyond the Trophy Wall: Creating a Modern Recognition Experience For Your Team’s Fanbase

Discover how innovative sponsorship activations create authentic brand experiences and drive ROI through research-driven storytelling and engagement.Sports teams are transforming traditional trophy rooms into immersive, digitally integrated recognition experiences that deepen fan connection, increase accessibility, and bring history to life through interactive storytelling.

Alumni Recognition Technology

Interactive Design/Development---Global Network Video Wall—An immersive, interactive and uniquely positioned interactive video wall that enables users to visualize the breadth and depth of the Fertitta alumni base and network. Navigating the wall is via a secondary tabletop screen. The focus is on presenting a rich, woven narrative via data from various live feeds that speak to the activity and presence of the alumni network, and the wider business community that they interact with. The human story underpinning the business context is bought to life and into relief through the addition of biographies, images and update made to relevant parts of the content set through alumni living and working around the globe. ,000

Walk through almost any campus and you’ll find walls lined with plaques, portraits, and engraved names—tributes to alumni whose achievements shaped the institution’s story. But today’s students and visitors expect more than a list of names on the wall. At Advent, we’re helping universities reimagine recognition for the digital age. Through immersive storytelling, interactive displays, and cloud-powered technology, this article explores how institutions are transforming static traditions into living experiences that honor legacy, inspire pride, and connect generations.

Fan Experience Design Agency | What We Actually Do

When people ask what a fan experience design firm does, the answer isn’t simple and that’s exactly the point. Advent creates emotionally resonant experiences that move beyond sports and entertainment, tapping into the deeper psychology of fandom, belonging, and community. From immersive university welcome centers to multi-purpose brand activations, designing moments must connect, inspire, and endure for audiences.

FAQS

Frequently asked questions of Advent’s design and storytelling process that has led to 2000+ projects completed around the world for clients in higher education, college athletics, professional sports, museums, halls of fame, and corporations.

Turning Story into Strategy: A Tradeline Webinar

Advent CEO John Roberson and Client Engagement Manager Grace Johnson explored how institutions can use storytelling and space to drive philanthropy and mission-aligned growth.

Reimagining Campus Welcome Centers to Improve Enrollment Yield

In today’s competitive enrollment landscape, your Welcome Center plays a critical role—not just in greeting prospective students, but in converting them from curious visitors into committed future graduates.