What To Consider When Bringing Your Sales Center Vision to Life

When sports organizations plan a Sales Experience Center for a new stadium or arena. Every decision, from location to digital strategy, impacts sales performance. Drawing on partnerships with teams like the Las Vegas A’s, LA Rams, and Inter Miami CF, Advent outlines what it takes to transform your vision into a high-impact sales environment that accelerates buyer confidence and delivers long-term return.

How Does a Visitor Center Fit Into Your Headquarters Workplace Strategy?

Most corporate offices blend into the background. But the best headquarters use their visitor centers not as showrooms, but as strategic hubs for culture, story, and purpose. In this article, John Roberson, CEO of Advent, explains how organizations can turn visitor centers into engagement engines—codifying values, aligning teams, and making the workplace essential again in a hybrid era.

What Does “Branded Visitor Experience Center” Mean for Corporate Headquarters?

Corporate lobbies aren’t just waiting areas anymore—they’re brand stages. Modern visitor experience centers turn a company’s headquarters into immersive environments that build trust, showcase innovation, and connect with every visitor who walks through the door. From tech giants to universities, the best brands are rethinking their spaces to tell the stories that drive business forward.

Inter Miami CF Opens Experience Center

The new Experience Center, designed by Advent, will give fans the opportunity to see 3D models of Miami Freedom Park and enjoy an immersive experience of what the new stadium will have to offer our fans when the Club takes the pitch for the first time at its new home venue in Miami in 2026.

The Strategy Behind Sales Centers

SoFi Stadium Preview Center

How can you turn your sales or briefing center into and EXPERIENCE center—bolstering ROI and engaging your stakeholders?

WYO Sports Ranch Serves Youth; Impacts Economy

Two touch screen kiosks in each wing of the space serve a need for a variety of audiences to uncover in a self-directed way to learn more about the mission, the space itself, the donors behind the vision and local community information.

Casper, Wyoming was always lacking in space for youth sports activities. In 2021, a small group of people decided to create a solution.