Tag: immersive fan experience

Your Team Isn’t a Template: How Pro Sports Organizations Can Turn Identity & History Into a Custom Sales Experience

Discover how professional sports teams can turn their history, brand identity, and fan traditions into custom stadium sales experience centers that drive ticket sales and showcase the future of their franchise.

Advent Partners with Tampa Bay Rays on New Ballpark Experience Center, Set to Open in Early 2027

The Tampa Bay Rays New Ballpark Experience Center gives fans the opportunity to visualize and experience the future ballpark and surrounding mixed-use district years before opening day in 2029.

SHOW ME THE NUMBERS: Why Modern Sponsorship Requires More Than Just a Logo on a Wall

Miller Lite House at AT&T Stadium

SVP of Client Experiences Todd Cyphers explores how the strongest sponsorships start with clear objectives, create user journeys that keep fans coming back, and use data to measure what resonates and maximize the value of every activation.

Jacksonville Jaguars’ ‘Stadium of the Future’ Sales Experience Center Features Advent’s Immersive Cube®

Jacksonville, Fla. — An image of the SOTF Sales Center taken on September 9, 2026.

Learn how Advent brought the Immersive Cube® to the NFL’s Jacksonville Jaguars in a way that has never been done before.

What Makes a Pro Sports Sales Center Exceptional? It’s Not a Scale Model

Static sports sales centers are extinct. Advent CEO John Roberson shares how immersive design and tailored storytelling turn prospects into buyers. Discover how moving beyond scale models drives real revenue when selling high-value suites and season tickets.

From the A’s to the Browns: What NFL and MLB Teams Are Learning From Each Other’s Sales Centers

The Athletics figured out how to sell a ballpark before it existed. Now, the Browns are borrowing the playbook. Discover what MLB and NFL executives can learn from each other about immersive technology, sales centers, and selling the future.

Advent Unveils The Immersive Cube® for The Cleveland Browns’ New Huntington Bank Field Development

Advent brings the Cleveland Browns’ new Huntington Bank Field development to life with the widest Immersive Cube® ever deployed.

Advent Unveils “The Most Technologically Advanced Preview Center In Sports” for Bank Of America Stadium Renovation

The state-of-the-art facility will give premium buyers & fans an immersive preview of the stadium’s upcoming $1.3 billion renovation.

Advent Awarded ALSD PXAward for Immersive Venue Experience

Advent, the Las Vegas A’s and Legends Global were honored for their collaborative work on the A’s Ballpark Experience Center in Las Vegas.

Alumni Recognition Technology

Interactive Design/Development---Global Network Video Wall—An immersive, interactive and uniquely positioned interactive video wall that enables users to visualize the breadth and depth of the Fertitta alumni base and network. Navigating the wall is via a secondary tabletop screen. The focus is on presenting a rich, woven narrative via data from various live feeds that speak to the activity and presence of the alumni network, and the wider business community that they interact with. The human story underpinning the business context is bought to life and into relief through the addition of biographies, images and update made to relevant parts of the content set through alumni living and working around the globe. ,000

Walk through almost any campus and you’ll find walls lined with plaques, portraits, and engraved names—tributes to alumni whose achievements shaped the institution’s story. But today’s students and visitors expect more than a list of names on the wall. At Advent, we’re helping universities reimagine recognition for the digital age. Through immersive storytelling, interactive displays, and cloud-powered technology, this article explores how institutions are transforming static traditions into living experiences that honor legacy, inspire pride, and connect generations.